Blog News

1. Comments are still disabled though I am thinking of enabling them again.

2. There are now several extra pages - Poetry Index, Travel, Education, Childish Things - accessible at the top of the page. They index entires before October 2013.

3. I will, in the next few weeks, be adding new pages with other indexes.

Wednesday, 31 December 2008

A logical mismatch

Something struck me as odd about an advert I saw on TV yesterday. It doesn't matter what it was for (code for I can't remember what it was for ) but it started with this

"Don't just look, see. Don't just hear, listen."

It may just be me but I can't unscramble the meaning of this because for me look compares logically to listen while see compares logically to hear. I can decipher "Don't just look, see" as meaning that trying to do something is less important than doing it. (If we take "look" as being "try to see".) On the other hand "Don't just hear, listen." seems to be the opposite - that doing something is less important than trying to do it (with listen being "try to hear".)
The two halves of the slogan seem to me to be logically mismatched rendering the whole sound bite as gibberish.

Or is it just me over analysing again?

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